Sales & Marketing Alignment Finder
Are You Using the Right Sales & Marketing Strategy?
Your business thrives when your sales model and marketing strategy are in sync. But are you attracting the right customers with the right approach? The Sales & Marketing Alignment Finder helps you determine whether your business operates on a Relational Sales Model, Solution Sales Model, or a Hybrid Approach—so you can optimize your marketing for better leads and conversions.
Why This Matters
Maximize Your Marketing ROI
Align your strategy with how your customers actually buy.
Attract Higher-Quality Leads
Stop wasting time on strategies that don’t fit your business.
Know Your Sales Model
Discover if your business thrives on trust-building or fast transactions.
Get Actionable Insights
Use your results to refine your content, ads, and outreach strategy.
Get Started - Sales & Marketing Alignment Finder
Your Sales & Marketing approach may vary for the different types of customers your business serves (customer segments). Answer these questions with one of these customer segments in mind and repeat the Alignment Finder for each of your key segments.